The foundation that lifts every page.
Basic SEO is where real rankings start: a fast, crawlable website, pages built around the keywords your buyers actually use, and structure search engines and AI tools understand. We handle technical SEO, on-page SEO and keyword research as one package.
Illustration of the goal, not a client result.
- Full technical SEO audit
- Core Web Vitals and speed fixes
- Indexing, sitemaps and robots.txt
- Keyword research and mapping
- Title, meta and heading optimization
- Internal linking and schema markup
Great content cannot rank on a broken foundation
If Google cannot crawl your pages, they load slowly on phones, or several pages compete for the same keyword, even excellent content struggles to rank. These issues are invisible to most owners, but search engines notice them immediately.
Our basic SEO service fixes the foundation first, then optimizes your most valuable pages around keywords chosen for buying intent. The result is a site that ranks more pages, for more searches, with less effort.
- Fix crawl, indexing and speed problems
- Target keywords that bring buyers, not just traffic
- Make every key page clear to search engines and AI
Technical SEO services that search engines reward
Crawling and indexing
We make sure every important page can be found and indexed, and that thin, duplicate or junk pages are not wasting crawl budget.
Core Web Vitals and speed
Image optimization, caching, script cleanup and layout fixes to improve LCP, CLS and INP, especially on mobile.
Site structure
Logical URLs, navigation and internal links that pass authority to your money pages.
Schema markup
LocalBusiness, Service, FAQ, Review and Breadcrumb schema so you are eligible for rich results and understood by AI.
Mobile and HTTPS
Mobile usability, secure connections, redirects and canonical tags configured correctly.
Fixes, not just reports
We implement the fixes on WordPress and most major platforms, rather than handing you a 90-page PDF.
Pages built around what your buyers search
Keyword research comes first. We find the searches that signal buying intent in your market, such as “emergency roof repair Dallas” rather than “what is a roof,” estimate their value and map each one to the right page.
Then we optimize those pages: titles, headings, copy, internal links, images and FAQs, written for people first and structured for search engines and AI answers. Where a page is missing, we recommend or write it.
- Keyword map: one primary keyword per page
- Optimized titles, meta descriptions and headings
- Content gaps filled with genuinely useful sections
- FAQ sections that also feed AI answers
Example audit output.
How basic SEO works
Audit
Crawl your site, measure speed and review rankings and competitors.
Research
Keyword research and a page-by-page keyword map.
Fix and optimize
Technical fixes first, then on-page optimization of your priority pages.
Measure
Track rankings, traffic and leads, and expand to more pages.
Technical vs on-page vs keyword research
| Area | What we do | Why it matters |
|---|---|---|
| Technical SEO | Speed, indexing, structure, schema, mobile, HTTPS | Lets every page rank to its potential |
| On-page SEO | Titles, headings, copy, internal links, images, FAQs | Tells Google exactly what each page is about |
| Keyword research | Buyer-intent keywords, volume, difficulty, mapping | Makes sure you rank for searches that bring customers |
Basic SEO is right for you if
Start strong
Get the technical setup and keyword map right from day one.
Find the ceiling
Technical issues or cannibalized keywords are often the hidden cause.
Fix first
Links work far better once the site itself is in good shape.
What are technical SEO services?
Technical SEO services improve how search engines crawl, render, index and understand your website. That includes site speed, Core Web Vitals, mobile usability, indexing, redirects, sitemaps, internal linking and schema markup.
What is on-page SEO?
On-page SEO is optimizing the content and HTML of individual pages, including titles, headings, copy, images, internal links and structured data, so each page clearly matches the searches it should rank for.
Why bundle technical SEO, on-page SEO and keyword research?
They depend on each other. Keyword research decides what each page should target, on-page SEO delivers it, and technical SEO makes sure search engines can access and trust it. Doing them together is faster and more effective.
Will you change how my site looks?
Usually not. Most technical and on-page work is behind the scenes or improves content. Any visible change is discussed with you first.
Do you work on WordPress?
Yes, daily, including Rank Math, Yoast, Kadence, Elementor and custom themes. We also work on Shopify, Wix, Squarespace and Webflow.
How soon will I see results?
Technical fixes are often picked up within weeks. Ranking gains from on-page work typically build over two to four months.
Fix the foundation, then grow
Get a free SEO audit to see exactly which technical and on-page issues are holding you back.
Or call +1 (971) 349-1398 · ranklyte@gmail.com